Verde Men's Brand

Verde is a men's care brand focused around nature, with products for

the everyday man. Designed to cater to a realistic experience instead

of a stereotype, Verde believes that men deserve access to high-quality,

eco-friendly products that help to nourish their hair and skin, leaving

them more confident for the day.

Year:

Tags:

2024

Packaging Design

Branding

PROCESS

Logo

The Verde logo features a clean sans serif with engaging

connections between points and curves. The logo embraces

a natural easygoing feel that connects to the audience. The

look that embodies Verde is a tranquil and organic space with

an emphasis of relaxing care.

Packaging Explore

Final Packaging Line-up

Social Assets

Trio Set Gift Box

In Store Display

Final Thoughts

The final Verde brand is made to evoke a clean and earthly feeling, with

a dedication to men's care and feeling ready for the day ahead. The final packaging

is refreshingly gender neutral with emphasis on natural textures and colors.

Each touchpoint was crafted with an eco-forward mindest and bringing self care

back to nature. Verde creates an ecosystem where men can feel confident in

themselves and the products they use.

Let's get in touch

Email:

hesselol@mail.uc.edu

LinkedIn:

Olivia Hesseling